Sales, Marketing, and Personal Development Guru Denzyl Prentice has mastered the art of door-to-door sales, coaching successful teams and leaders
Indiana native, Denzyl Prentice, believes that the best way to bring value to a company is to create more leaders and better leadership. He was blessed with many mentors and guides who inspired him to be the best version of himself throughout his young life. Now in his role as Training Director for Real Time Acquisitions, he continues to tap into the wisdom of those who have come before him, finding guidance from mentors in their books, coaching, and seminars. Prentice accredits the work of John C. Maxwell, 5 Levels of Leadership, as one of the most valuable guides teaching him the vital elements of leadership. Today, he shares how the 5 Levels of Leadership have been instrumental in developing leaders and successful sales teams.
- Position – When first stepping into a leadership position within a company, you are, by definition, a positional leader. Far from ideal, your team is following you for the sole reason you have been given this title, and frankly, because of the threat of consequences or firing if they do not comply with your judgments. Prentice explains, “Everybody knows that boss- the one that only leads by position – by the phrase ‘I’m the boss. Do it because I said so,’ Prentice adds, “Nobody likes to manage that person, work for that person, or even be around that person. The only way around that is to move on to level two.”
- Permission – This stage is a massive step for improving the relationship between leadership and teams. Prentice shares, “They understand that you have their best interest at heart, and they are willing to do what you say because they know you’re going to lead them to where they want to be.” Prentice recalls a moment that was the perfect example of this stage when he was on the cusp of joining his team in a significant move to join forces with another company. His boss had called him right in the middle of closing a sale and implored him to get on a call that would seal the deal for this career move. Prentice recalls his boss’s words, “I need you to drop what you are doing, walk to your car, and get on this phone call.” Because he trusted him and his leadership had never led him in the wrong direction, Prentice followed his guidance without a second thought, setting him up to make one of the best decisions of his career.
- Performance – Leading by example is a powerful way to build a solid relationship with your team. With so many verbal claims, selling points, and promises left unfulfilled these days – people need to see it to believe it. Prentice considers this in his industry, where they are working to absolve the stigma of door-to-door sales, proving it to be a lucrative and purpose-driven career choice to recruits. “If I want this person to believe that I can show them how to make $10,000 in a month or write ten sales in a day, I have to be practicing what I’m preaching consistently. To be a performance leader, build merit and momentum through your track record,” says Prentice.
- Personal Development – The tight-knit relationships between leaders and high-performing teams do not form overnight. You have to follow due process, and it takes time, patience, and consistency to create those bonds. But, Prentice adds, “Once you’ve established those three levels of leadership, that’s when you can start developing their character. You can teach them about finances, the power of spirituality, manifestation, and visualizing success in your mind’s eye – all things that will help them to step into leadership roles.”
- Pinnacle – This is the ultimate goal of every leader! You and your team have hit the ceiling on how much business you can physically do, and the only way up is to expand. In sales, this is especially important to increase your impact and ability to take on a more extensive customer base. Prentice experiences this level as being the most rewarding, explaining, “If I can develop enough people to go through the five levels of leadership to the pinnacle stage, then they can continue to spread those teachings within the company and in their personal lives.” Continuing to pass on this legacy benefits the individual, the organization, and the world.
Denzyl Prentice is mastering leadership development in the door-to-door sales industry by building effective teams, focusing on personal and professional development, and learning from the work of many sales mentors, including John C. Maxwell. Prentice, Training Director of Real Time Acquisitions and creator of Door Champs, shows that this industry has far more to offer besides knocking-on doors, marketing companies, and making sales.
To connect with Denzyl Prentice and find out how Real Time Acquisitions can revolutionize your marketing game, visit his website and follow him on Instagram.